Common Sense Blogging: Can Sneakers Make You Thin?
“The athletic shoe giant Reebok claims you can [tone muscles by walking in their niftily made sneaks]. The new EasyTone walking shoe, a provocative new marketing campaign says, leaves leg and buttock muscles better toned than regular walking shoes. … [snipped for the money quote ]
“But the claim that the shoes offer muscle toning is backed by a single study involving just five people, not published in a peer-reviewed academic journal.”
Read the full article to see if you should buy the shoes or, better yet, skip the reading, view the ads with a grain of salt, and lace up your perfectly adequate rubber soles for a rigorous work out. (And keep an eye out for more analysis.)